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LBG : Extras : Glossary Return : What is the total amount of leverage

Glossary: What is the total amount of leverage

Term

What is the total amount of leverage

Definition

Leverage is the name given to contributions which have been made possible by a company, but are not actually amounts off its bottom line. Leverage includes any additional resources attracted to a partner organisation or project as a direct result of the active support of your company. It can also include significant contributions to a small organisation enabling them to achieve a new level of visibility and recognition so that they can achieve long-term, sustainable funding